We are very pleased to announce today the release of the new AA side single “Falling” / “Satan’s Grip” by Brooklyn rapper Justo the MC and Edinburgh hip hop producer Brelstaff.

This is the second taken from their album “Urban Testimony” out on November 3rd, and follows on from last month’s “High”. This is the latest chapter from the album’s overall theme, a narrative documenting Justo’s curtailed and traumatic experience studying at Clark Atlanta University several years ago.

Carrying the weight of expectations from a household of faith, the essence of the story is that of a conflicted mind on a potential escape route through academia which strays on a path of hedonism in a brutally honest account of events and consequences.

A chilled soundtrack is the backdrop for the post-traumatic “Falling”, a remorseful narrative reflecting on the mental and physical impacts incurred, while the gritty menacing strains of “Satan’s Grip” fuel a metaphorical conversation on the risks of dancing with the devil.

Available to stream and download at APPLE / iTUNES, AMAZON, TIDAL and below on BANDCAMP and SPOTIFY

There are also official visuals on Youtube

All international press, media and DJ enquiries and requests about any of our releases can be directed to our in house promotional division UrbanElite PR. Their contact details are HERE

You can find out more about Justo and Brelstaff on their dedicated Artist Page HERE which also includes all their Social Media platform information.

Enjoy the new music & as ever we appreciate the support.

TEAM NDR

Focus Beats, produced by Reform Radio, broadcasts weekly through the night, initially on Saturdays aired on BBC Radio 6 and repeated on BBC Radio 1 every Wednesday.

The world renowned station has recently scheduled various programmes of a similar nature, mirroring the phenomenon which has grown exponentially in recent years on Youtube and Spotify playlists. Typically playing a mix of instrumental lo-fi hip hop, chill, and ambient electronica, all designed to assist with relaxation, stress relief, meditation and in particular there is extensive usage by students using these sounds to help with focusing on stud. It is the musical extension of ASMR.

This week’s programme can be streamed for the next six weeks on BBC Sounds and you can listen back HERE

It includes tracks affiliated to New Dawn Records’ releases by three different artists

Brelstaff – “Fine Line (instrumental)” Taken from Urban Testimony [The Instrumentals]” released earlier this year, the original version appears on the vocal version of the album, a collaboration with Brooklyn rapper Justo the MC which drops on November 3rd. The first single “High” will be made available on August 1st.

Urban Testimony [The Instrumentals] on Spotify

Urban Testimony – Official Album Video Trailer on Youtube

Frost Gamble “Long Ride (instrumental)”. This is the instrumental of the track appearing on the album “Cautionary Tales”, another collaborative project this time between the producer originally from Binghamton NY and now resident in Canada, and award winning upstate NY rapper Anthony Kannon

Releasing on October 20th, the first single “Pitfalls” dropped in June with the new single “Make It Rain” ready to make its appearance next week on Tuesday July 18th.

Pitfalls is available on all digital platforms including Bandcamp, Apple, Tidal, Deezer, Amazon and here on Spotify

Cautionary Tales – Official Album Video Trailer on Youtube

Phoenix da Icefire & Husky Brown “Veganite (instrumental)”. The instrumental of the track which appeared on “Panacea”, released by us in 2020 and which was nominated for “Best Independent Album” at the AIM Awards that year.

It remains an immense piece of work by the London duo, with Husky fusing hip hop, funk, soul, dub, electronic and lo-fi sounds as a soundtrack to a narrative by Phoenix addressing prominent issues such as institutional racism, mental health, physical well being, spirituality, climate change, knife crime and aspirations, all delivered with the underlying message of empathy and hope for the future.

A remarkable album that will continue to stand the test of time which you can hear on all digital platforms including Bandcamp, Apple, Tidal and here on Spotify

All the artists we work with have their own page designated for them on this website which includes background information and all of their social media links, so simply go to the ARTISTS section in the Menu for further details.

All international media and DJ enquries about any of our releases can be sent to our in house promotional division, UrbanElite PR. Their contact details are HERE

Our thanks again to Reform Radio for the support

TEAM NDR

New Dawn Records are very pleased to announce the release of the new AA side single “Ghetto” b/w “Crazy” by Brick City rapper and producer Az Izz, formerly of the legendary New Jersey group The Outsidaz.

Following “Gettin’ It” and “Nunya” released in April and May respectively, this is the third to be taken from the new album “Dopeliss” out on July 3rd which fuses the sound of hip hop through the eras.

From the classic hard edged soul infused sound of the east coast as represented here in “Ghetto” to the high octane electronica of “Nunya” and contemporary flavours of joints such as “Crazy” and “Gunz n Dice Games”, it’s a skillful blend marking the journey which both the genre and Az has travelled over the past couple of decades.

Both tracks on the new single are self produced while fellow group member D.U. joins the ride as featured artist on “Crazy”. Available to download and stream from all major platforms and digital stores including Apple / iTunes, Amazon and Tidal. Also on Spotify and Soundcloud

Connect with Az Izz on Instagram @RealAzIzz and Twitter @TheRealAzIzz where he has just announced some news about the upcoming album launch party next month

All media and press enquiries about Az Izz and the new album “Dopeliss” can be directed to our in house promotional division UrbanElite PR. Their contact details are available HERE

We again thank the media and public for the continued support during what has been an extraordinary and difficult year for everyone, and also offer our condolences and own support to the friends and family of George Floyd and indeed all who have suffered and continue to suffer at the hands of racial prejudice and brutality worldwide. Changes must and will come, starting at the top. The vote is the means to their demise.

Peace

Team NDR

New Dawn Records are proud to present the new single “Nunya” by Brick City rapper and producer Az Izz of the renowned New Jersey group The Outsidaz.

Following on from last month’s “Gettin’ It”, this new electro banger produced by Qua Z Mo has Az on the front foot from the outset. Packing the verbal artillery, targets are placed in the sights and gauntlets thrown down through a series of combative rhymes and punchline bars.

The second single to be taken from the album “Dopeliss” out on July 3rd, and available to stream and download from all major online platforms and digital stores including APPLE, TIDAL, & AMAZON. Also on Spotify and Soundcloud

Connect with Az on Instagram @RealAzizz and Twitter @TheRealAzizz

All media and press enquiries regarding any of our releases can be sent to our in house promotional division UrbanElite PR. Their contact details are available HERE

Again we thank everyone for their support over what’s been a busy release schedule for ourselves recently, and more generally a difficult, and in some cases increasingly confusing time for all. Prioritize your health and stay safe.

TEAM NDR

Pleased to announce the release today of the new single by Brick City’s rapper and producer Az Izz from legendary New Jersey hip hop group The Outsidaz.

“Gettin It” featuring East Orange’s local luminary Drift is the first to be taken from the album “Dopeliss” we release on July 3rd. The album itself is largely self produced with additional contributions by 3rdRell, Qua Z Mo and DJ Profluent. Together with Drift, guest featured artists include Pace Won, D.U. Rube the Difference, Nam, Equip and Jaja Kenyatta

“Gettin’ It” is available from Apple, Amazon, Tidal and Spotify, while the official video was launched today on Youtube

Connect with Az Izz on his socials, Twitter, Instagram & Facebook

All written media, press DJ inquiries regarding Az Izz and his new singles and album, including interview requests and DJ Packs can be sent to our in house promotional division UrbanElite PR. Their contact information is available HERE

Thanks once more for all the support received from the media and public through these difficult times we’re all enduring. Stay safe

TEAM NDR

Delighted to announce the release today of the new single “God’s Sympathy” by New Jersey rapper Tru Trilla, the second taken from his album “God of Barz” which we release on May 29th

Following on from “Word of God” which unsurprisingly enjoyed much radio airplay and online media coverage, the new single is another banger, in line with the entire album

Chicago producer DNA Beatz has laced the joint with a bass heavy electro beat which reaches inside and pulls out the soul, with all three Brick City verbal assassins taking it in turns to unleash ferocious lyrical firepower in an unrelenting salvo aimed at all contenders, laying down gauntlets all over the battlefield.

This is the real deal , set the dial high and prepare for the onslaught at APPLE, AMAZON, TIDAL, NAPSTER, DEEZER and also on Spotify & Soundcloud

You can connect with Tru on Twitter, Instagram and Facebook

Next week we will have new singles by Az Izz from the legendary New Jersey Crew The Outsidaz, and London’s rapper / producer duo Phoenix da Icefire & Husky Brown. All media inquiries about our releases can be directed to our in house promotional division UrbanElite PR whose contact details are HERE

NDR would like to take this opportunity to thank all media, DJs, the public and the artists themselves for the continuing support despite us all living through difficult times. There is light at the end of the tunnel and it grows a little brighter as each day passes. Stay strong.

TEAM NDR

A busy March concludes for us with the release of the new single “Word of God” by New Jersey rapper Tru Trilla, produced by Chicago’s DNA Beatz.

This is the first to be taken from the album “God of Barz” out on May 29th which of course follows hot on the heels of Tru’s “The Seymour Chronicles EP” which we released only a couple of weeks ago on March 17th.

The album also includes production by Clinton Place aka Jamal Nueve, a New Jersey native now resident in Los Angeles, Barcelona’s Sumerio Square and the UK’s Chat One. Fellow 050 Boyz group member Prince Ak is included in the Brick City contingent of featured artists alongside Middy Murdock, Fly Kwa and Confucious.

In line with the album, the new single is raw and uncompromising, packed with intense energy as Tru aims the gloves at state sponsored oppression and delivers multiple knock out blows

Available to stream & download from all major online platforms and digital stores including Apple, Amazon and Tidal. Also streaming on Spotify and Soundcloud

You can connect with Tru on Twitter @Egofree2_050 and Instagram @Trilla050

Media, press and radio station DJ inquiries regarding all of our releases and artists can be sent to our in house promotional division UrbanElite PR. Their contact details are available HERE

Thanks again to everyone for their support. Much more coming from us over the next few months.

TEAM NDR

Delighted to announce the release of this new single today.

“Cosmic Soul” b/w “Seasons of You” is the first taken from London duo Phoenix da Icefire and Husky Brown’s amazing new album “Panacea” which releases on May 5th.

Husky’s productions are a fresh and unique fusion of hip hop, electronica, dub, bass, r&b, and soul, a dynamic soundtrack for Phoenix to address some of today’s most pressing issues covering the environment, mental health, racism, knige crime and aspiration with all the lyrical dexterity you would expect of a Triple Darkness member.

The new double A side single mixes the neck breaking hip hop of “Cosmic Soul” with a large slice of soulful r&b in the floor filler “Seasons of You” featuring Natalie May who appeared on Rudimental’s “Sexy Sexy”. Remix courtesy of Soul Brother Juice.

Unsurprisingly this has already been picking up extensive international airplay. Available to download and stream from all major digital platforms and stores including APPLE, AMAZON, DEEZER, NAPSTER & TIDAL Also available on Spotify & Soundcloud

The pair will have their album launch event at London’s Brixton Jamm on Friday May 8th. You can connect with them on social media via Twitter @PhoenixdaFire & @HuskyBrown and on on Instagram @PhoenixDaIcefire & @HuskyBrown.Official

All written media and DJ enquiries about the single and album can be sent to our in house promotional division UrbanElite PR. Contact information HERE

TEAM NDR

We have just released the single today, taken from the Krash Slaughta vs B.I.M. “18 Showdown” EP out on December 6th which contains all the remixes produced by the legendary turntablist DJ Krash Slaughta (DMC Finals / II Tone Committee) for the Belles in Monica crew.

Available on all digital formats for the first time, you can stream or download from Apple, Napster, Beatport, Tidal, Amazon, Soundcloud, Deezer & more, including Spotify

The single is also available on 12″ vinyl which you can order online directly from us at our official store We ship to all countries worldwide.

Our in house promotional division UrbanElite PR are currently assisting a number of artists from the USA & UK as they put the final touches to various EP’s and albums which we will look to schedule for release in 2020. Official announcements will be made here & on our various social media platforms shortly.

Thanks again to everyone who has supported us since our re-launch 8 months ago

TEAM NDR