New Dawn Records are very pleased to announce the release of the new AA side single “Ghetto” b/w “Crazy” by Brick City rapper and producer Az Izz, formerly of the legendary New Jersey group The Outsidaz.

Following “Gettin’ It” and “Nunya” released in April and May respectively, this is the third to be taken from the new album “Dopeliss” out on July 3rd which fuses the sound of hip hop through the eras.

From the classic hard edged soul infused sound of the east coast as represented here in “Ghetto” to the high octane electronica of “Nunya” and contemporary flavours of joints such as “Crazy” and “Gunz n Dice Games”, it’s a skillful blend marking the journey which both the genre and Az has travelled over the past couple of decades.

Both tracks on the new single are self produced while fellow group member D.U. joins the ride as featured artist on “Crazy”. Available to download and stream from all major platforms and digital stores including Apple / iTunes, Amazon and Tidal. Also on Spotify and Soundcloud

Connect with Az Izz on Instagram @RealAzIzz and Twitter @TheRealAzIzz where he has just announced some news about the upcoming album launch party next month

All media and press enquiries about Az Izz and the new album “Dopeliss” can be directed to our in house promotional division UrbanElite PR. Their contact details are available HERE

We again thank the media and public for the continued support during what has been an extraordinary and difficult year for everyone, and also offer our condolences and own support to the friends and family of George Floyd and indeed all who have suffered and continue to suffer at the hands of racial prejudice and brutality worldwide. Changes must and will come, starting at the top. The vote is the means to their demise.

Peace

Team NDR

New Dawn Records are proud to present yet another banger from Tru Trilla’s new album “God of Barz” releasing on May 29th

Following on from the widely acclaimed “Word of God” and “God’s Sympathy”, the new single “God’s Mercy” is the latest installment of savage lyrical firepower and explosive production. Sheer raw energy crammed into just over 2 minutes that’ll have you jamming the rewind button

The album is for all those who yearn the classic sound of hip hop updated for the current era. The additional production by Jamal Neuve (aka Clinton Place NJ/LA), the UK’s Chat One and Barcelona’s Sumerio Square brings different dynamics and pathos, the sum parts all adding up to a quite astounding piece of work. Mark the 29th in the diary to bump that little beauty !

“God’s Mercy” is available on Apple, Amazon, Tidal. Also streaming on Spotify and Soundcloud

Connect with Tru on Twitter @Egofree2_050 and Instagram @Trilla050

All press and media enquiries can be sent to our in house promotional division UrbanElite PR, their contact information is HERE

As ever, we appreciate all your support. Stay safe !

Team NDR

We are extremely proud to announce the release today of the phenomenal new album “Panacea” by London’s rapper & producer duo Phoenix da Icefire and Husky Brown.

A truly astounding and ground breaking piece of work which breaks from formulaic convention, Husky’s fresh and dynamic fusion of hip hop, electronica, dub, bass, r&b and soul provides the soundtrack for a narrative addressing many of today’s most pressing issues.

Triple Darkness member Phoenix has long been regarded as one of the finest lyricists to emerge from the UK, and throughout the album he sets his existential sights on the environment, mental health, knife crime, racism, well being and inner city life, all delivered with his trademark dexterous rhymes and creative wordplay.

Facing the challenges head on, the engaging commentary still retains a message of hope at its core, related through metaphorical concepts as abstract as they are grounded in reality.

A multidimensional, unique, entertaining and highly relevant album which pushes boundaries for the genre and will stand the test of time for years to come. Literally exceptional.

Distributed by Ingrooves / Universal, available to download and stream from Apple, Amazon and Tidal Also available to stream on Spotify & Soundcloud

Connect with Phoenix da Icefire & Husky Brown on Instagram @PhoenixDaIcefire @HuskyBrown.Official and on Twitter @PhoenixDaFire @HuskyBrown

All media inquiries regarding the album, including requests to interview Phoenix da Icefire and Husky Brown, should be sent to our in house promotional division UrbanElite PR. Their contact details are available HERE

Our continued appreciation to everyone for their support, especially during these difficult times. Stay safe.

TEAM NDR

A busy March concludes for us with the release of the new single “Word of God” by New Jersey rapper Tru Trilla, produced by Chicago’s DNA Beatz.

This is the first to be taken from the album “God of Barz” out on May 29th which of course follows hot on the heels of Tru’s “The Seymour Chronicles EP” which we released only a couple of weeks ago on March 17th.

The album also includes production by Clinton Place aka Jamal Nueve, a New Jersey native now resident in Los Angeles, Barcelona’s Sumerio Square and the UK’s Chat One. Fellow 050 Boyz group member Prince Ak is included in the Brick City contingent of featured artists alongside Middy Murdock, Fly Kwa and Confucious.

In line with the album, the new single is raw and uncompromising, packed with intense energy as Tru aims the gloves at state sponsored oppression and delivers multiple knock out blows

Available to stream & download from all major online platforms and digital stores including Apple, Amazon and Tidal. Also streaming on Spotify and Soundcloud

You can connect with Tru on Twitter @Egofree2_050 and Instagram @Trilla050

Media, press and radio station DJ inquiries regarding all of our releases and artists can be sent to our in house promotional division UrbanElite PR. Their contact details are available HERE

Thanks again to everyone for their support. Much more coming from us over the next few months.

TEAM NDR

New Dawn Records are very pleased to announce that we will be releasing the new album “Dopeliss” by rapper and producer Az Izz from the legendary New Jersey crew The Outsidaz on July 3rd 2020.

The group were particularly well known for collaborative work with The Fugees, Wu Tang and a new upcoming crew from Detroit, D12, a fact acknowledged by Eminem several times throughout his “Slim Shady” LP.

Members including Rah Digga and Pace Won went on to pursue solo careers, while Az Izz formed his own development imprint for young artists and producing soundtracks for various tv, film and sports networks. He returned to the hip hop fold 2012 with the release of his solo album “Born in Sin, Shaped in Iniquity” followed in 2018 by “Sir Aubrey King”, and most recently appeared on Shade 45 last year as a guest of DJ Eclipse.

Largely self produced with additional contributions by Qua Z Mo, 3rdRell and DJ Profluent, “Dopeliss” represents the evolving sound of the east coast, mixing the traditional with the contemporary knitted together like the fabric of hip hop itself. Featured artists include fellow Outsidaz D.U. and Pace Won with New Jersey further represented by Drift, Rube the Difference, Jaja Kenyatta and more.

As a label we are always delighted to be working with artists of the highest caliber, and in this case with a history not dissimilar to our own. There is a further coincidence given our in house promotional division UrbanElite PR have previously worked with Rah Digga and D12.

Singles “Gettin’ It”, “Nunya” and “Ghetto” b/w “Crazy” will be released over April, May and June. We have just published the audio teaser and video trailer for the album on Soundcloud and Youtube

Connect with Az Izz on his socials Twitter @TheRealAzizz Instagram @RealAzizz and Facebook Azizz

All international press, media and DJ inquiries regarding the album and affiliated singles can be sent to our in house promotional team UrbanElite PR. Their contact details are available HERE

TEAM NDR

New Dawn Records are very pleased to announce that we will be releasing the new album “God of Barz” by New Jersey rapper Tru Trilla on May 29th 2020.

This of course is the follow up to “The Seymour Chronicles EP” which dropped only last week, and is available from all major online streaming platforms and digital stores. Distributed by Ingrooves / Universal.

Production on the album is courtesy of Newark native now resident in Los Angeles Clinton Place, Chicago’s DNA Beatz, Barcelona’s Sumerio Square and the UK’s Chat One. Fellow 050 Boyz group member Prince Ak is included in the Brick City contingent of featured artists together with Middy Murdock, Fly Kwa and Confucious.

This one’s for the true hip hop heads, the real deal. Get ready to crank it all the way up and give those neck muscles a serious workout !!

Singles “Word of God”, “God’s Sympathy” and God’s Mercy” will release over March, April and May. Meantime, we’ve just released an audio teaser and video trailer of the album on Soundcloud and Youtube for a little early flavour

Connect with Tru Trilla on his socials, Twitter @Egofree2_050 Instagram @Trilla050 and his official Facebook Page

As ever, all international media and Dj inquiries regarding the album and affiliated singles can be sent to our in house promotional team UrbanElite PR. Their contact details are available HERE

Again, we thank all the public and media who have supported us since our re-launch just over a year ago.

We also understand these have been testing times for all our friends around the world, with the COVID-19 outbreak disrupting life and plans. Stay calm, stay focused, adapt and apply common sense to your circumstances. You already know what to do. In the short term this will be frustrating but it will be over in the fullness of time. Continue to live your lives & our best wishes to all of you and yours.

Team NDR

We are delighted to announce the release of this new EP today by New Jersey rapper Tru Trilla.

“The Seymour Chronicles” is entirely produced by another Newark native Joey Loax and features Tru’s fellow 050 Boyz members Prince Ak and RIQ together with long time affiliate Fly Kwa.

Singles “Warzone” and “20 to Life” have enjoyed heavy airplay rotation worldwide over the past month, a reflection of the hard bars and quality rhymes all four lyrical marksmen deliver over classic east coast gritty productions.

Available from all major online streaming platforms and stores including APPLE, AMAZON, DEEZER, NAPSTER and TIDAL Also on Spotify and Soundcloud

The EP is the prequel to Tru’s bangin’ new album “God of Barz” out on May 29th which includes production by local luminary Clinton Place, Chicago’s DNA Beatz, Barcelona’s Sumerio Square and Chat One from the UK. Rammed full of killer joints, it’s one to mark in the diary for all hip hop connoisseurs. More news on that to be announced shortly.

You can connect with Tru on social media via twitter @EgoFree2_050 and Instagram @Trilla050

New single released today, the second taken from Newark rapper Tru Trilla’s “The Seymour Chronicles EP” out on March 17th.

On “20 to Life” he is joined by fellow 050 Boyz member Prince Ak as they load up the verbal barrels and take aim at wack rappers with more dresses in their locker than rhymes ! Fierce bars over the classic eastcoast sound produced by another New Jersey native Joey Loax.

The EP is the warm up to Tru’s incredible new album “God of Barz” we release in May, more news about that shortly.

Distributed by Ingrooves / Universal, the single is available to stream and download from all major platforms and stores worldwide including APPLE, AMAZON, DEEZER, & NAPSTER. Also on Spotify & Soundcloud

Tru’s singles have been picking up heavy international airplay already, but any DJ’s not already serviced with a full quality original or clean mp3 should contact our in house promotional division UrbanElite PR HERE

You can connect with Tru Trilla on Twitter, Instagram and Facebook

Thanks again to everyone for their support. We have another single releasing next week by London’s Phoenix da Icefire and Husky Brown marking the first anniversary of our re-launch, so stay tuned !

TEAM NDR

Our first official release of 2020 is out today.

The new single “Warzone” by Brick City’s lyrical assassin Tru Trilla features long term affiliate Fly Kwa and fellow 050 Boyz member RIQ, produced by another New Jersey native Joey Loax.

Taken from “The Seymour Chronicles EP” out on March 17th, the prequel to his album “God of Barz” we release on May 29th, as expected all go high on the verbal ballistics scale, with Joey’s production delivering the classic hip hop sound of the east coast.

Distributed by Ingrooves / Universal, it’s available to stream and download from multiple digital platforms and stores worldwide including APPLE, AMAZON, DEEZER, NAPSTER Also on Spotify & Soundcloud

Any DJs not already serviced with full quality mp3s (original & cleans) for airplay can request those from our in house promotional division UrbanElite PR. Their contact details are HERE

You can connect with Tru Trilla on social media via Instagram, Twitter & Facebook

Thanks to everyone for their continued support, this is shaping up to be a busy year

TEAM NDR